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We developed the album design, full visual identity and merch for Ya Es Mañana, the record that closes the arc Morat had been building across their previous albums: night finally giving way to morning.
The title plays with both meanings of the phrase in Spanish (tomorrow and the morning itself) and became the starting point for a complete visual world built around waking up, breakfast, and the first hour of the day. The challenge was turning those everyday references into something larger than a mood: a cohesive system capable of carrying the album across every format.
T.O.T Studio + Vèlodrome [Album Cover Creative Direction]
Ya Es Mañana
Morat
2025
The title plays with both meanings of the phrase in Spanish (tomorrow and the morning itself) and became the starting point for a complete visual world built around waking up, breakfast, and the first hour of the day. The challenge was turning those everyday references into something larger than a mood: a cohesive system capable of carrying the album across every format.
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